Camillo Frigeni
Camillo Frigeni
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Untold Briefs

Untold briefs Escaping the creative echo chamber

As designers we have to deal with briefs constantly. They are the interface between us and the receivers of our work.

How can we deliver something interesting, starting from an apparently boring brief? How can we escape the echo chamber of mediocre design work? The answer is to look beyond what we are asked to do, and Matteo Loglio has been doing this for his entire career.

 

Untold Briefs

event · seminar · graphic design

Escaping the creative echo chamber. As designers we have to deal with briefs constantly. They are the interface between us and the receivers of our work.

How can we deliver something interesting, starting from an apparently boring brief?How can we escape the echo chamber of mediocre design work? The answer is to look beyond what we are asked to do.

 
 
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Every Day, Every Night

with the Briefs by our sides

Photo Credits : Francesco Rescalli